Global Man

Nuno Martins: The Man Behind the Unicorn Summit

gmmag_editor May 21, 2025 No Comments

From the rugged northern coastlines to the sun-soaked cities of the south, one name is quietly reshaping the landscape of luxury real estate in Portugal—Dr. Nuno R. B. Martins, PhD. As a visionary co-founder of LUX PREMIUM, one of the country’s largest and most dynamic real estate development firms, Dr. Martins has built more than just properties—he’s building an empire. With over €500 million in premium investments and 300,000 square meters under construction, his story is one of bold ambition, strategic brilliance, and a relentless pursuit of excellence. Welcome to the world of LUX PREMIUM—where luxury meets legacy.

Dr. Martins, you’re the founder of several companies across different sectors. What initially inspired your entry into the real estate industry, and how did the vision for LUX PREMIUM come to life?

We are living in the most extraordinary period in human history. Technology now empowers entrepreneurs everywhere to think globally and address humanity’s global challenges. Innovations in computing, communications, and transportation have enabled us to reach across borders and scale impact in unimaginable ways.

My mission is to help build a world of abundance where everyone has a great quality of life. Housing is a fundamental component of that vision. Solving the housing crisis isn’t just about creating shelter for everyone. It’s about improving everyone’s quality of life, health, safety, and dignity. That vision began to take shape during my time at NASA Ames Research Centre, in California, where I explored how exponential technologies could be a powerful tool to help us solve the global housing crisis.

Today, through LUX PREMIUM, we are actively working to develop high-quality, health-centric housing at accessible prices, beginning in my home country, Portugal. Our broader goal is to scale globally, helping to ensure that every individual has a place they can proudly call home. Housing is just one challenge, but it’s a critical one—and I am deeply committed to being part of the solution.

LUX PREMIUM has grown to become one of Portugal’s leading real estate developers. What key factors or strategies have fueled this impressive growth and national presence?

The foundation of our success at LUX PREMIUM can be summarized in one word: integrity. Business is fundamentally about trust and relationships. We believe that our reputation is our most valuable asset, and we do everything we can to uphold it across every stakeholder interaction, whether with clients, partners, municipalities, or suppliers.

We strive to ensure that every participant in our development process feels heard, respected, and satisfied. Long-term success depends not only on delivering excellent products but on fostering enduring trust. For us, honesty is not just a value—it’s a strategy for building a resilient company with a meaningful mission.

Your current development portfolio spans numerous cities across Portugal and represents over €500 million in investment. How do you strategically select locations, and what makes a region ideal for LUX PREMIUM projects?

We select our project locations based on one core criterion: need. Our mission is to develop housing where there is a clear demand for higher-quality, healthier living spaces, particularly in areas where existing housing is substandard.

In many Portuguese cities, residential buildings are outdated and no longer serve the well-being of their occupants. At LUX PREMIUM, we focus on creating modern, energy-efficient, well-ventilated, and well-insulated housing that genuinely enhances quality of life. For us, the term “premium” is synonymous with “healthy” and “impactful”—not “extravagant.” We aim to deliver housing solutions that uplift communities while remaining accessible to residents.

With a gross construction area of 300,000 m² under development, what does this scale of work mean to you, both in terms of business achievement and contribution to Portugal’s urban development?

This scale represents both a milestone and a responsibility. It reflects the trust the market has placed in us, but more importantly, it underscores the magnitude of the work still ahead. There are still many individuals and families in Portugal living in homes that do not meet high health and well-being standards.

Our goal is to redefine what a “home” should be: well-lit, energy-efficient, properly ventilated, and built to support both physical and mental health. Every square meter we build is an opportunity to make a meaningful difference. For LUX PREMIUM, success is measured not only in sold units but mostly in how many lives we have positively impacted.

Premium quality is central to your brand. How do you ensure that each project consistently reflects the high standards that LUX PREMIUM promises?

At LUX PREMIUM, the word “premium” does not mean luxury for luxury’s sake. It means delivering exceptional value by maximizing the ratio of quality to cost. We strive to raise living standards while maintaining affordability. “Premium” in Lisbon may look different from “premium” in a rural town, but the philosophy is the same: we aim to exceed expectations based on the local economic context.

Our commitment is to thoughtful, high-integrity design and execution that enhances everyday life, not just visually, but functionally, socially, and environmentally.

What role does innovation play in your approach to real estate development, and how are you integrating sustainability into your projects?

Innovation is central to everything we do. Technology provides the tools we need to rethink housing from the ground up—from materials and energy systems to lighting, air quality, and insulation.

At LUX PREMIUM, we actively explore how emerging technologies can improve the health, sustainability, and efficiency of our buildings. Our homes are designed to support not just physical comfort, but also mental and emotional well-being. We see housing as a foundational platform for a great quality of life, and innovation is the key to continuously improving that platform.

What have been some of your biggest challenges as a real estate entrepreneur, and how have those experiences shaped your leadership style?

I view myself not as a leader in the traditional sense, but as a team member. My role is to support, motivate, and empower those around me. Leadership, for me, is about service—about ensuring that every individual within our company feels valued, fulfilled, and aligned with our mission.

A company is like a family. Every member’s contribution is essential, and it is our collective responsibility to create an environment where everyone thrives. That mindset has helped me build companies where the culture of purpose and care is just as important as our business goals. A company culture is one of the underlying reasons for a company’s success.

As a founder managing multiple companies, how do you balance your time, make high-stakes decisions, and maintain clarity in your long-term vision?

My compass is always my mission: to make the world a better place. Profit is important, but it is not my ultimate goal—it’s a means to an end. My true measure of success is the number of lives positively impacted by the work we do.

When that purpose is clear, it becomes easier to make decisions, prioritize, and allocate time. I see capital as a tool that, when used wisely, can fuel progress, create jobs, and solve real problems. My energy goes toward maximizing the positive impact my companies can have on people and society.

Looking ahead, do you see opportunities for international expansion or diversification into new sectors under the LUX PREMIUM brand?

Yes, absolutely. While Portugal remains our core focus, we are actively exploring opportunities for international expansion. The housing crisis is not unique to Portugal—it’s a global issue. Our vision is to bring our healthy, human-centric housing philosophy to other countries where we can create similar value.

We are currently identifying markets where there is both need and opportunity for innovation in residential development. But our global ambitions will always be grounded in our founding principles: quality, accessibility, and a commitment to improving lives.

What legacy do you hope to build through real estate and your broader entrepreneurial journey?

I aspire to contribute meaningfully to solving some of the great global challenges of our time—from poverty and clean water access to education, healthcare, and environmental restoration. I believe these challenges are solvable, especially when technology is harnessed thoughtfully and inclusively.

I see entrepreneurship as the most effective vehicle for creating scalable, lasting change. Through my businesses, I aim to address not just housing, but the broader ecosystem of human well-being.

Ultimately, I want to leave behind a world that is better and more abundant for all. And I invite everyone reading this to join in that mission, whether by helping a neighbor, supporting a good cause, or building something extraordinary. Every contribution matters.

Mastering the Self: Dr. Jung Wing Wan’s Global Mission to Empower Leaders

gmmag_editor May 20, 2025 No Comments

In a world where leadership demands constant evolution, few are as equipped to guide others on the path to personal mastery as Dr. Jung Wing Wan. With a career that spans the rigorous demands of the pharmaceutical industry, the discipline of martial arts, and a deep understanding of communication and philosophy, Jung has cultivated a unique framework for self-leadership. His Jung Personal Mastery Method has become a cornerstone for executives, entrepreneurs, and leaders around the globe who seek not just to lead, but to lead with purpose, presence, and wisdom. In this exclusive feature, we dive into the life and work of a man whose journey from scientist to speaker, from corporate leader to transformational coach, continues to inspire a growing community of individuals committed to unlocking their best selves.

You had a successful 25-year career in the pharmaceutical industry. What inspired your transition from that field into coaching and personal mastery?

The transition from a corporate career within the pharmaceutical industry to running my own company and coaching was a huge jump.

One reason I made the jump was that I felt that the corporate career path did not suit me any longer. I came to realise that it had not been a great fit for a long while!

I have always had a leaning towards improving myself, whether to know more and to become more proficient in skills that would help me in my career. I realised that people talked a lot about leadership without describing what it was, and even less about how to develop better leadership skills. Early on in my career, I thought that I would develop leadership abilities by learning new skills, applying them. But something appeared to be missing. It was reflective of a mindset. Leadership was not about the title bestowed by your company, your manager or your colleagues or your CV. It was a personal choice.

I came across the work by Robin Sharma and was blown away by his message, including the one about leading without a title. It hit me that everyone can lead if they choose to, irrespective of a title or not. It was what I needed to start leading, irrespective of whatever label I was given – leader or not. His message, centred around personal mastery, was key to inspiring my more recent growth.

Alongside this, I have a passion for training in the martial arts. I have been practicing Taichi Chuan (Tai Chi) for over 20 years, among others. My practice combined the self-defence and combat, weapons, as well as personal wellness and mindfulness. There is the persistent theme of continuous self-reflection and striving for masterful improvement through disciplined practice.

As I learned more about leadership, I began to share my newfound insights with colleagues, and mentored some of them as well. I realised that my growth within personal leadership was accompanied by a passion to help others with their growth.

My transition over to coaching reflected a leap in my own self awareness and conviction of the importance of personal mastery.

Can you walk us through the core principles of the Jung Personal Mastery Method?

Yes, absolutely.

There are 10 pillars within the Jung Personal Mastery Method, which are grouped into four main stages.

1st Stage: Taking Back Control

Self-Awareness, Self-Knowledge, Self-Management

The key to making improvements in our ability to lead ourselves is to make sure we can manage ourselves so that we can be at our best. This requires looking at ourselves (Self Awareness), learning about ourselves (Self Knowledge), so that we can then look after ourselves (Self Management).

2nd Stage: Starting to Lead

Self-Motivation, Resilience, Self-Confidence

Being an effective leader requires a level of motivation to keep going, especially when we are met with challenges, failures and resistance (Self Motivation, Resilience). An effective leader of themselves and others also needs to have trust in their judgement and abilities (Self-Confidence).

3rd Stage: Winning more

Realistic Optimism, Growth Mindset, Decision Making

Becoming a more effective leader requires the attitude to always take proactive action; the learning mindset to improve and help others, and a reliable capability of radical decision making.

4th Stage: Finding Purpose

Purpose

Just being effective and efficient can feel empty were it not for having a sense of meaning and direction in what one does. Having a sense of one’s purpose (whether discovered or by choice) is all-important in framing what we do and who we are.

Can you share a transformational story from one of your clients that deeply impacted you as a coach?

One of my clients is someone whom I met at a Lisa Nichols event in LA a couple of years back. I recall saying hello to him as one of the few men in attendance, along with several hundred women. Before long, we realised we had a lot in common, even though we came from very different backgrounds. We shared similar values. He was and still is working for the US Navy. He wants to establish himself as a speaker and author to help others lead themselves to achieve greater things in life. Through working with me, he has developed his confidence in his message. He has been making steady progress in maintaining optimal health, physically, emotionally, mentally and spiritually. He is already finishing his book and learning from me on my own book-writing experiences. My work with this client is always a joy. I feel that the work with him shows me how important it is to help others through coaching to succeed.

What are some common mindset shifts that you help your clients make to become more effective leaders?

A couple of mindset shifts come to mind.

One is taking intentional action.

We often tend to inaction through overthinking. A course of action to move forward may seem very risky and illogical, yet it is only by making the next little step forward that we start to see things differently. No amount of thinking resolves challenges. I encourage my clients to take positive action, no matter how small.

Another mindset shift is that of moving from the constant fast pace of work to slowing down. Slowing down is counterintuitive to many of us in the fast-paced world we find ourselves in. Yet, it is by slowing down that we become more attuned to what is happening so that we can better refine and experience what is important and achieve in the long run. As my Taichi practice teaches me, you need to slow down to speed up.

How do you define purposeful leadership, and why is it so essential in today’s world?

I define purposeful leadership as always leading with intention, with a greater aim in mind. It means leading and striving by example as a way of being. It is also in the spirit of an aim that benefits others (not just oneself). It is to serve by taking responsibility.

It is comparatively easy to learn new skills and collect certificates and accolades. It takes consistent application to develop through experience. It is this experience that is a source of wisdom that we all need and can help others with.

You speak several languages and have lived in different cultures. How do these experiences contribute to your coaching style?

I am indeed a bit like the proverbial magpie who collects shiny objects, which happen to be languages and cultural insights.

These experiences give me a range of bridges to empathise with others across cultures and backgrounds. They remind me of the constant value of being curious and never judgmental. They remind me of the need to be humble and be a student whenever I am working with my coaching clients.

You’re an avid runner, a callisthenics athlete, and you love Chinese cooking. How do you integrate these passions into your life and leadership?

I would say first and foremost, I am a martial artist who practices Taichi. This is a practice that emphasises intentional action amid ever-present change. My hobbies of running, callisthenics and cooking are like extensions of my practice. All require discipline and enhance self-discovery, self-awareness, including somatic awareness. Cooking for me embraces a cultural practice as well as orchestrating change to create a result – a bit like the study of chemistry (the study of change – which is the subject of my earlier PhD). There is also an aspect of play, because we can learn more through the experience of play.

As a Christian and elder at the church I attend, the integration of belief and purpose is never far away. I believe that regardless of one’s personal beliefs about the nature of our existence and the universe, I sense that we are at our best when we learn to use our talents and unique skills. I often bring in insights I have learned from these multiple angles into my coaching while being mindful of respectful of varied spiritual beliefs.

What’s your vision for Jung Personal Mastery Ltd. over the next 5–10 years?

My vision for Jung Personal Mastery Ltd over the next 5-10 years is to grow a movement of people who lead with purpose and meaning for the benefit of humanity.

I will also be an established author and speaker, sharing the message of personal mastery. Aside from the book that I have coming out in May 2025, I plan to continue writing.

If you could go back and give one piece of advice to your younger self at the beginning of your career, what would it be and why?

It would be to trust in yourself and be brave enough to ask for help!

Despite achieving on my own accord for as long as I can remember, I had an inner self-doubt. It was having an ever-present critic of myself. Rather than listen to this on face value, if only I had taken this as a signal to push through, who knows what version of myself I’d become! To ask for help at the risk of being rejected is a real character trait that can shift to radically different outcomes for us!

Jung’s book, called “Personal Mastery”, is out now (available on amazon.com).

The cost of “being on all the time”

Jung Wing Wan May 7, 2025 No Comments

The unseen pressure of always being on

You are an entrepreneur. Your business is a reflection of you. You are rightly proud of what you have achieved and what you are continuing to do to spread the message about the value you bring to your clients. You are on the constant look out for opportunity. An opportunity to make a real difference to the bottom line for your business. Yet, you feel the compulsion to be ever present, always on. By feeling that you are always on, what do you gain and at what cost?

During a lot of my 25 year corporate career, I felt drawn into the prevailing company culture of being always on, being contactable at all times, to show my full commitment to what I did. I showed my leaning to be on time, hardly missing a meeting or being late with project delivery timelines.

I did not even question this practice of being constantly on. I accepted it without hesitation, especially when I noticed that everyone else was doing it. Being called a “trouper” by US colleagues become a badge of pride even.

I did not know about the concept of boundaries. My unvoiced question was “What boundaries?”. To me the idea of admitting having boundaries seemed synonymous with “slacking”. No one wanted to be seen as the one who was less than 100% committed to their work, or showing a deficiency of professionalism.

The laptop and the mobile device we could take home with us was a trophy at the time of our apparent importance. Later I began to see it as more of a “ball and chain” rather than a productivity tool.

There were times I would take conference calls while on my driving commute or late at night. I had no idea of how productive I was, I suspect not much. Not to mention how safe this was to be on a conference call while driving through London traffic!

The reality is that there is a hidden personal cost.

What it is really doing to you

When you are constantly on, your mind is always on the alert. Even if there is no big existential threats round the corner in our relatively comfortable modern lives, our minds unconsciously do not always tell the difference. The accumulation of time being in a state of on, will lead to fatigue and decline in performance. You will find yourself feeling distracted, lacking focus. Without appropriate rest and recuperation, burnout, chronic fatigue and poor long term health lie in wait. That will have a knock on effect on your business and how it serves your clients. What is more that your relationships both personal and professional stand at risk of being affected.

Reclaiming quiet

Have you ever had a computer or phone that became unresponsive? You think it developed a fault. What does the helpful technician recommend you do? They would ask if you have tried switching it off and on again! Sometimes it does actually work, even if the actual problem and how it developed remains a mystery.

So have you tried switching yourself off and on again?

If you are burning the candle at both ends, hardly resting, feeling mentally fatigued, what do you do to “switch yourself off and on again” during your working day?

There is a very simple tactic you can use.

Do absolutely nothing. Yes, that is right. Spend a moment doing absolutely nothing.

Doing nothing is like resetting yourself.

Realignment

How do you do this?

Very simple in reality.

Turn off all devices within reach.

Sit in a quiet space.

Close your eyes.

Breathe in and out slowly into your abdomen.

Do this for a couple of minutes.

Then open your eyes and stand up and move a little and return to what you were working on.

You are probably surprised that there is nothing particularly new or sophisticated. Does it need to be to work?

Just as you would not expect to drive a car for thousands of miles nonstop without refuelling, without servicing, you would not expect yourself to keep performing without any reset or rest.

So do yourself a favour. Recognise that you do not have to always be on and choose to turn off. Your will be better for your business and the clients that it serves.

Meet the author
Jung Wing Wan, PhD, is a coach, speaker and founder of Jung Personal Mastery Ltd.

With 25 years in the pharmaceutical industry and experience in over 30 countries, he now helps leaders cultivate self-mastery and lead with purpose.

Drawing from leadership, martial arts and philosophy, he developed the Jung Personal Mastery Method to guide others toward lasting personal and professional growth.

The “Taking Back Control” course is in development, and you can be among the first 30 VIPs on the list.

Join the VIP waiting list today before the limited places run out!

Click the link here:

https://keap.page/dgm681/waitlist-course-taking-back-control.html

From Spice Girls to Red Carpets: Steve Vyse’s Style Reign

gmmag_editor May 5, 2025 No Comments

Before A-listers hit the spotlight, Steve Vyse has already worked his magic. The British celebrity stylist and fashion editor, known for his edgy-meets-elegant aesthetic, has quietly shaped the looks of Hollywood and UK’s elite—from Emma Thompson and Naomie Harris to the iconic Winstone sisters. Starting with custom T-shirts for Victoria Beckham in her Spice Girls era, Vyse’s career has evolved into a fashion force, now spanning red carpet styling, editorial shoots, and a buzzed-about design collaboration with Gaia Wise. As he steps further into the global spotlight, Steve Vyse is proving that true style influence doesn’t shout—it whispers, and the world listens.

Your career began by customizing T-shirts for Victoria Beckham during her Spice Girls days — how did that experience shape your path in fashion styling?

Growing up in the late 90s as a gay individual wasn’t without its challenges, but the Spice Girls’ empowering message of self-expression and acceptance gave me the confidence to be myself. I was fortunate enough to work with Victoria Beckham, creating a custom top for her. This opportunity snowballed, leading to more projects, including a fashion show at Heaven nightclub inspired by her iconic style. These early experiences not only honed my fashion skills but also instilled in me the courage to pursue my passion. Long before Victoria’s renowned design career took off, her influence had already sparked my own journey in fashion, shaping me into the person I am today.

You’ve styled some of the UK’s most iconic celebrities, from Emma Thompson to Naomie Harris. What’s your approach to creating a red-carpet look that’s both personal and unforgettable?

I’ve had the privilege of styling some incredible talent, including Naomie Harris, for the Elton John White Tie and Tiara Ball, where she shone in a stunning red Temperley London gown. Although the event received limited press, one photo made it into OK magazine. I’m particularly fond of the look, especially with the elegant gold Mulberry clutch. Naomi’s poise and elegance made it one of my favorite styling moments.

I also love working on music videos, where creative control allows endless possibilities. Unlike red-carpet styling, which demands precision and spontaneity, music videos offer the freedom to experiment and refine. Recently, I had the opportunity to style legendary artist Crystal Waters for her music video “Dance Dance Dance.” It was a serendipitous moment, as I’d been listening to her hit song “Gypsy Woman” just days before her agent reached out. As part of the collaboration, Crystal Waters appeared on the cover of my magazine, Glam Week, and even performed at London Fashion Week with my friend Malan Breton. The experience was unforgettable, and I’m grateful for the opportunity to work with such an iconic artist.

What was the inspiration behind your fashion collection, MadLoveLondon, created with Gaia Wise? And how did collaborating with your best friend influence the design process?

The inspiration behind my streetwear brand, Mad Love London, stemmed from a serendipitous moment during the pandemic when I met my best friend, Gaia Wise. After she accidentally spilled wine on herself, I lent her a Mad Love t-shirt, which sparked an idea for collaboration. Together, we designed a collection for the Pink Rainbow Foundation to support breast cancer awareness. Our partnership culminated in a powerful fashion show and a bespoke dress in memory of Gaia’s aunt, who had passed away from cancer. This experience not only showcased our creativity but also honored a meaningful cause.

Can you tell us about a styling moment that was particularly challenging or meaningful in your career — and how you navigated it?

One of my standout styling experiences was the “Battle of the Muses” shoot for Arthur and Albert, featuring Iris van Herpen and Jay Smith. The theme, centered around the Angel of Death, allowed me to tap into my creative depths. As a child, I was deeply inspired by Marvel comics, which instilled in me a love for bold, imaginative storytelling. This early fascination with comics has continued to influence my work, much like the iconic aesthetic of Thierry Mugler’s designs, and remains a significant source of inspiration for me.

What advice would you give to emerging stylists looking to break into celebrity styling and editorial fashion?

Embracing your unique creative voice and perspective is key to achieving your goals. By staying true to yourself and your artistic vision, you can unlock your full potential and bring innovative ideas to life. Believe in your abilities and pursue your passions with confidence and determination.

Looking ahead, are there any upcoming projects or fashion ventures you’re particularly excited about that you can share with us?

I’m thrilled to share that I recently came second at the UK Top Influencer Awards, which is an incredible honor. Fashion has always been a huge passion of mine, and while I’ve made a name for myself in the industry, I’m now eager to explore opportunities in TV. I’m particularly excited about the idea of hosting a podcast where I can share my insights and experiences in fashion. It’s going to be an exciting new chapter, and I’d love for you to stay tuned for what’s next!

Credits

Photography – Desman Murray
Makeup – Jo Sugar using Haus Labs by Lady Gaga
Hair – Charlotte Karr & Barber King UK
Skin Prep – Dora Oakwood
Location – Capel Manor Gardens
Styling – Steve Vyse
Outfit – Phix Clothing
Footwear – Dune London

From £5 to a Marketing Powerhouse: Chris London’s Rise with 22:22

gmmag_editor April 30, 2025 No Comments

What can you really do with just £5 a day? For Chris London, that modest ad spend was the spark that ignited a full-blown marketing agency — one that’s now trusted by global brands and everyday entrepreneurs alike. As the founder of 22:22 Marketing, Chris turned trial, error, and a whole lot of grit into a proven system for growth. With over 18,000 digital products sold and a presence in top UK media, his journey is more than inspiring — it’s a masterclass in what’s possible when strategy meets street-smart execution.

Chris, you started 22:22 Marketing with just £5 a day on Facebook Ads. What made you take that first step, and how did you decide to test the waters with such a small budget?

I didn’t have a choice but to start small. I didn’t have a big budget, and I was wary of wasting money. But I also knew I had something worth selling, so rather than sit on it, I tested it. £5 a day was manageable — low risk, but enough to get real data. And once I saw it working, I just kept going, tweaking, learning and scaling. That’s how it all started.

Your journey from a small-scale experiment to selling over 18,000 digital products is impressive. What were some of the biggest challenges you faced in those early days, and how did you overcome them?

Fear and information overload. I was worried about burning cash, and there’s so much conflicting advice out there. But I committed to learning properly — not guessing. I tested everything. I paid attention to what worked, and ignored the fluff. Most of all, I didn’t give up when things didn’t work first time.

You’ve been known to cut through the jargon in digital marketing. In your experience, what is the biggest mistake businesses make when it comes to paid ads, and how can they avoid it?

They expect the ads to do everything. But ads only work when the offer, targeting, and landing page are aligned. People throw money at ads without getting the basics right first. I always say — the ad is the driver, but if the destination (your website or form) is off, it won’t convert.

22:22 Marketing now works with sole traders, SMEs, and global brands. How do you tailor your strategies to meet the needs of such diverse clients?

We listen. Whether you’ve got £5 a day or £5,000 a month, the principles are the same — it’s about being seen by the right people, consistently. We treat every client’s budget like our own, and we adjust the strategy to what actually makes sense for their size, goals, and industry.

In addition to paid ads management, your agency offers coaching and consultancy services. What’s the most important piece of advice you give to business owners who are just starting to use paid ads?

Start small and get clear. You don’t need a huge budget, but you do need clarity on who you’re targeting and what you’re offering them. If you don’t know that, no amount of ad spend will fix it.

Your expertise in social media and paid ads has led to media coverage and interviews on over 400 radio stations. How has this level of exposure impacted your business, and what lessons have you learned from it?

It’s helped build credibility and opened doors to bigger opportunities. But the biggest lesson? Stay grounded. Exposure means nothing without delivering results. So I always bring it back to what matters — helping businesses grow with the tools that work.

You emphasize building visibility strategies that lead to growth. Could you share an example of a campaign you ran that exceeded expectations and why it was so successful?

One that stands out is a client campaign where we helped them generate £1,036.40 in sales from just £61.56 ad spend on Facebook. That’s a 16.84x return on ad spend.

This is proof you don’t need a huge budget to get serious results. £61.56 isn’t a massive investment, but with the right strategy, targeting and creative, it worked. And that’s exactly what we specialise in — making small budgets go a long way.

We don’t just run ads. We look at the whole picture and make sure every penny works hard. Once you know what’s possible at that level, scaling up becomes the next logical step.

How do you approach content creation and social media page management differently for small businesses versus large brands, and why do you believe this is crucial for success?

For small businesses, it’s about personality and visibility. They need to show up consistently, sound human, and build trust. For bigger brands, it’s more strategic — structured campaigns, brand tone, layered messaging. Both need clarity, but the execution is different.

With so many platforms like Facebook, Instagram, LinkedIn, and TikTok, how do you determine which one is best for a business’s specific goals, and how do you balance efforts across multiple platforms?

We always start with the audience. Where are they hanging out? What are they doing there? There’s no point pushing content on LinkedIn if your ideal client is scrolling Instagram at night. Once we know where the attention is, we focus efforts there first, then expand once the basics are performing.

You’ve grown 22:22 Marketing from the ground up. What advice do you have for aspiring entrepreneurs looking to build their businesses in the marketing industry?

Learn by doing. Don’t just take courses — run ads. Build campaigns. Make mistakes. Speak to real clients. And never pretend to know it all. Results speak louder than buzzwords. Keep it simple, stay honest, and focus on getting your clients a return.

Tony Brown: From Foster Care to CEO – A Journey of Resilience

gmmag_editor February 24, 2025 No Comments

From an uncertain childhood in foster care to breaking barriers in leadership, Tony Brown’s journey is a testament to resilience, determination, and the power of perseverance. Faced with racism, rejection, and hardship at every turn, he defied the odds to carve out a path to success. His story is not just about survival—it’s about transformation, proving that no matter where you start, you can rise, rebuild, and thrive.

Your early childhood was marked by separation from your birth parents and being fostered by multiple families. How did this experience shape your understanding of identity and belonging?

It was the 50’s and white people seen pushing a pram with a black baby were routinely abused. I arrived at an inconvenient time and as a result was fostered for the first 6 years, eventually with a white Dutch family. My time with them was idyllic and I had 2 older brothers who looked after me, I felt loved. Until the age of 5, I did not know that I was a different colour. Nowadays some do not agree with transracial fostering and adoption saying that it is detrimental to the child’s identity. My view is that love and a feeling of security are more important. Cultural mores can be learned later from a solid foundation. Without this start, I don’t know how I would have dealt with the trauma that came next

The moment in the bath at age five was a heartbreaking yet formative experience. How did that incident influence your perception of self-worth and resilience growing up?

When I was five, I was walking down the road when some children threw stones and me as well as racist abuse. It was a shock to the system, I was confused before it dawned on me that I was a different colour to them. I went home, got in the bath with some scouring powder and a brush, and tried to scrub the ‘colour’ off myself. Luckily, my foster mother came in and stopped me. She told me that I was loved, that those bullies were stupid, and that I was a different colour, but as good as anyone else.

Transitioning from a loving foster home to your birth parents’ household was a drastic change. What were the biggest emotional and cultural challenges you faced, and how did you navigate them?

The first point I would make is that people did the best they could with what they knew at the time, even if it was wrong. We are all a product of our backgrounds. I went from a secure, loving home to a brutal, vicious one. I was hurt, both physically and mentally. I was torn away from a safe environment and put into one where I was scared, and beaten regularly with a belt. This was for not acclimatising quickly enough to different foods, or not understanding my father’s broad patois. It was all too fast, my life felt turned on its head. My father was particularly impatient, strict and brutal, with both myself and my mother. It was only later in life that I came to understand that hurt people hurt people.

I started primary school and was severely punished if I did not come top of the class if I came home with dirty shoes, or bleeding because I had been bullied. My father’s response was to send me out to fight the bullies and get another beating from him if I lost. I know that was his way of trying to toughen me up in what he saw as a vicious, racist world where he could see nothing good.

You proved your academic abilities despite the negative assessment from your headmaster. How did that early criticism impact your motivation and drive for success?

I shamed my father still further by failing the 11 plus exam. Furious, he went to my headmaster’s house demanding an explanation as to how this could have occurred. My headmaster responded that I was ‘bright, but not intelligent’, words that infuriated him and impacted me for years. As a result, I was sent away to boarding school. Although I was the only black boy in the school and there was some more bullying, it was a relief to get away from home.

In my first year, I won three academic prizes and I discovered an enjoyment in learning as I could lose myself in it. I was also proving to myself that I was not as stupid as my father and former headmaster had led me to believe.

Racism and discrimination play a significant role in your education and career. What coping mechanisms or strategies did you develop to persist despite these obstacles?

I am always interested in what makes people tick (including me), which is why I did a Psychology degree after leaving school. That was quite a triggering experience as I learned about eugenicists who have a particular view of the world and categorise people according to race and ‘IQ’. It brought back the words of my primary school headmaster who was probably schooled in this line of thought.

When I was 15, and still at school, I was put on anti-depressants and kept on them for the next 45 years. It is only with hindsight that the role race stereotyping had to play in my treatment became clear. Once a label is applied, even incorrectly, the system, be it education, medical, financial, or penal, is difficult to shift and you are treated accordingly.

After leaving university I wanted to use my degree in the field of advertising and market research which fascinated me. However, I found myself homeless and jobless. I was escorted out of my local authority housing office by security after being told I was not ‘priority homeless’, and therefore ineligible for housing. Fortunately, after a while, I got together with some other homeless people and set up a short-life housing cooperative which put a roof over my head.

After numerous applications and interviews with advertising and market research companies in the early eighties, the boss of one of them took me out for a drink. He said I had the right attributes to be an Account Executive, but he could not appoint me because if his clients were prejudiced, he would lose business, and he could not take that risk. He advised me to look for work in another sector.

One day I went to ‘sign on’ at the Unemployment Benefit Office and was told they had a job for me – on the other side of the counter as a clerk. After a year and a half of trying to understand the labyrinthine benefits system which appeared to be designed to confuse, I found a job advising homeless people, before getting my first job as a Housing Officer with a local authority. Again, I saw a complicated hierarchical system designed to confuse and run by people who had not experienced homelessness, or social housing.

I naively made it my ambition to climb the greasy pole as quickly as possible to change things. (Be careful what you wish for). I gained the professional qualification and eight years later after 5 promotions was appointed at 34 as the first black Director of Housing with responsibility for 22,000 properties, 500 staff and a multi-million-pound budget. To get there, I had upset successive bosses, (with one exception), who tried to put me off saying I was moving too fast and not ready for the next step. I had upset some because I would not conform to ‘identity’ politics, and others who were racist. One boss in a management team meeting asked me what it was like to be a ‘N’ word. I looked around the table and saw that everyone was studying a microscopic dot on the table when I called him out on it.

One thing I learned from all this is when to pick your battles, and when to bite my tongue. What I found at the top was that every day there were people subtly, or blatantly working against me. I grew eyes in the back of my head and focused on results. Knowing that I would be judged on these I took the department from the bottom to the top of the government league tables. It was stressful. I coped by getting up and running at 5 am and on occasions drinking too much on top of the anti-depressants. At the time I was in an unhappy marriage and things piled up. Inevitably, divorce came next. The judge lowered her glasses and gave 90% to the other party. At the same time, the political administration which had been ‘hung’ for 4 years with ‘no overall control’ changed. Time for retribution, after 7 years in the role I was out of a job, and homeless again.

Your career journey was filled with resilience, from unemployment to leading housing initiatives. What lessons did you learn about perseverance and adaptability along the way?

I learned that there are some good people in the world, to balance out the others. It’s important to keep an open mind and know that you are not going to be everyone’s cup of tea. There will be as many who gravitate towards you as want to bury you. If you keep going doors you never thought would open do, and treat others as best you can, even when they disappoint you. Don’t waste time on vengeance, it sucks your energy. Karma has a way of fixing things, don’t bother doing it yourself. Focus on the end goal. If you lose focus, refocus on the big picture and find purpose in this.

Hitting rock bottom on Christmas Eve 2011 was a pivotal moment in your life. What shifted in your mindset after that experience, and how did you begin rebuilding?

I had several good years as a consultant after my divorce and job loss. I built my way back into solvency, bought a house, and was in another relationship. Then came the 2008 crash and the contracts dried up. By Xmas Eve 2011, I had sold the car, and there was a pile of unpaid bills, disconnection notices, and court dates relating to repossession. There was no food in the fridge, and the person who had been living with me for the past 6 years decided to leave.

I could hear an Xmas party going on next door with Slade’s song blasting through the walls. I had had enough, I had no money and could not see a way out. What I did have was a stash of anti-depressants collected over the years and a couple of cheap bottles of wine. I ran a bath, got in and took swigs of wine between swallowing mouthfuls of pills, intending to never wake up again.

However, I woke up in a locked psychiatric ward in a hospital with no clothes, money or phone, sectioned under the Mental Health Act. I was heavily sedated, but the medics decided that my depression was so intransigent that something more was needed – Electro-Convulsive Therapy (ECT). They strapped down my arms and legs, put an appliance around my tongue to prevent me from choking on it, injected me, and proceeded to administer the shocks.

I was told I could not leave until they said I could, and I had no way of contacting anyone to let them know I was there. Fortuitously, I saw an old computer in the corner, went on Facebook and in my drugged-up state recognised the name of an old school friend who I had not seen for about 30 years. I messaged him and instead of deleting, as most would, came and got me out.

On my release, my GP at the time was a wonderful lady who wrote to all my creditors explaining what had happened and bought me some time. A former work colleague (to whom I am now married), turned up on my doorstep – after being told not to come. After a while we got together and I sold my house. We decided to invest in property, went on a course, got a coach and moved up north where property was cheaper.

Over time, I developed serious back pain – slipped disc, sciatica and arthritis and was taking Tramadol and Gabapentin, very strong painkillers for this. I then developed a prostate issue and ended up on the floor screaming with pain, unable to urinate. I was taken to the hospital where they undertook a very uncomfortable procedure to facilitate this, arranged a biopsy, and gave me more pills. By now I had a pillbox which had my 24 daily pills sectioned off into morning, noon and night. I asked the doctor what would happen mixing all these different pills and he did not know.

Our property coach was an other-worldly type of person who was into holistic health, mind over matter, and could bend spoons with his mind like Uri Geller. He advised me to stop taking the pills and sent me to see a friend of his who was a kinesiologist. I took my pills to him and he told me that my body did not like any of them. He gave me some vitamins and minerals and I stopped all the medication

DO NOT DO THIS. GET YOUR DOCTOR’S ADVICE!

I spent 2 months shaking, sweating, hallucinating and feeling like I was going crazy. I rang the kinesiologist back and told him I could not do this and that I needed to go back on the medication. He advised me to get some colonic irrigation to flush my system out quicker. I took his advice and fortuitously the lady who undertook that procedure asked me if I had ever tried Bioresonance. I said I had never heard of it and she gave me the card of a practitioner.

First, he gave me some therapy before my first biopsy, after which the Consultant said he was not sure what was going on but booked me in for a further biopsy in a few weeks. I had some more Bioresonance and after that, the Consultant said that the good news was that I did not have cancer and that he was discharging me. I was delighted with this and went back to the Bioresonance Practitioner and asked if he could fix my back. I had several more sessions and the pain went. I went back to the gym, lost 2 stones, and regained my life.

I was delighted and asked him why more people did not know about this. I then told him we did not want to invest in the property anymore, to get me a Bioresonance device and teach me everything he knew.

The introduction to meditation and metaphysics through your coach marked a new chapter in your journey. How did these practices influence your healing and personal growth?

I realised that there was more to life than that which can be seen with the naked eye. The mind/body connection became so much clearer, as did the effect of our lifestyles, diet, exercise, sleep, hydration and stress – all pillars of the foundation of natural, holistic health. Since then every day has been a school day learning about the root causes of what makes people ill in our technologically advanced society

There have been terrific advances in medical science which are fantastic for emergencies such as accidents, surgery, stem cells and reconstruction. However, as a society, we are over-medicalised and need to focus on holistic methods before moving onto more intrusive pharmacological ones. In future, I hope for an integration of the best of both, it’s not an ‘either/or’ approach.

You have faced financial, emotional, and physical struggles throughout your life. Looking back, what do you believe was the key factor that kept you moving forward?

Focusing on the bigger picture, the result. To do this I have focused on a purpose. At one point it was homelessness, and while I still have input in that area, my main purpose now is health. Currently, in the UK there are now 2.8 million people off work sick. The psychological, physiological, emotional, societal and financial impact of this is massive.

I would also confess to an element of stubbornness mixed in with the resolve. I don’t like to see injustice, suffering, greed, and indifference.

If you could offer advice to someone currently struggling with depression, financial hardship, or identity crises, what would you say to them based on your own experiences?

Find the root cause first. Depression has an origin, and it’s not a chemical imbalance. People experience trauma at some stage in their lives and carry it. At some stage, it pops out and manifests in one way or another. This then impacts all other areas of life. Sometimes financial hardship is linked to a feeling of not being worthy to have financial stability or abundance, which can be linked to a lack of self-worth. Identity can be linked to how others see us rather than how we see ourselves, or we might internalise others’ perceptions more than our own. It is often easier to go with the crowd rather than forge our path and our own identity, and this takes work. However, I return to the point I made earlier which is that you cannot be everyone’s cup of tea, just be your own.

Volker Jaeckel: The Mastermind Behind Business Growth & Marketing Excellence

gmmag_editor February 4, 2025 No Comments

In today’s competitive business landscape, success demands more than just expertise—it requires passion to take on things head-on, strategic leadership, innovation, and a results-driven mindset. Volker Jaeckel, a German native and Certified Business and Executive Coach practicing in the U.S. has built a 40-year career helping businesses and leaders navigate complex markets, optimize performance, and achieve sustainable growth. Backed by certifications from FocalPoint International, Brian Tracy International, the American Marketing Association, and the Digital Marketing Institute, his expertise spans small businesses to Fortune 500 firms across industries like pharmaceutical, chemical, manufacturing, automotive, advertising SaaS, and consumer products. With a proven track record in sales leadership, marketing strategy, and organizational transformation, Volker empowers executives, leadership teams, and businesses to maximize their potential, increase sales, resulting in accelerated revenue, and spearhead with tenacity and confidence in any rapidly evolving market.

You emphasize the importance of FocalPoint’s time-tested methodologies in your coaching approach. How do these strategies specifically help entrepreneurs and leaders overcome their toughest business challenges?

FocalPoint’s coaching strategies, rooted in the transformative principles of Brian Tracy, empower entrepreneurs and leaders to identify their biggest obstacles and resolve them systematically. At its core, FocalPoint operates on Tracy’s belief that clarity, focus, and goal-setting are the cornerstones of exceptional achievement. These time-tested principles help clients confront challenges by breaking them down into manageable, actionable steps.

For example, entrepreneurs often face overwhelming complexity in managing multiple priorities. Through FocalPoint’s unique clarity exercises, we help them pinpoint their highest-value activities – the 20% of actions that yield 80% of results. Leaders struggling with team dynamics are guided through behavioral analysis tools like DISC assessments, which uncover individual and team strengths, fostering harmony and boosting productivity.

What sets this methodology apart is its relentless focus on measurable outcomes. By teaching clients how to track progress using KPIs and results-driven action plans, FocalPoint ensures that challenges aren’t just addressed – they’re conquered. The connection to Brian Tracy’s philosophies ensures that each strategy is timeless, adaptable, and proven across industries, empowering clients to achieve sustainable growth and balance.

FocalPoint isn’t just about problem-solving; it’s about building a roadmap to excellence, leaving no room for guesswork.

As a DISC Behavioral Expert, how do you incorporate DISC analysis into your coaching sessions to help business leaders align with their natural leadership styles?

As a DISC Behavioral Expert, I integrate DISC analysis into coaching by helping leaders uncover their inherent strengths and understand how their behavioral tendencies shape their leadership style. Through my “Communication Breakthrough Program,” which I also deliver as an Affiliate Coach for California State University and the School of Entrepreneurship, I guide participants to embrace their unique traits while bridging communication gaps within their teams.

The process begins with each leader completing a DISC assessment, a tool designed to provide a comprehensive view of their dominant behavioral style – Dominance, Influence, Steadiness, or Conscientiousness. During the three-hour debrief session, we analyze how these traits influence their decision-making, conflict resolution, and interpersonal dynamics. By understanding their natural tendencies, leaders gain insights into how they interact with others, adapt to challenges, and communicate effectively.

For example, a leader with a high Dominance (D) profile may excel in driving results but could benefit from developing empathy when working with more collaborative team members. Similarly, an individual with a high Steadiness (S) style might thrive in nurturing relationships but may need strategies to navigate high-pressure situations. By tailoring coaching to these nuances, I help leaders align their behavior with the needs of their teams and business goals.

DISC analysis is more than a diagnostic tool – it’s a transformative framework for improving communication and leadership effectiveness. When business leaders align with their natural style and learn to flex into other styles as needed, they foster stronger relationships, resolve conflicts faster, and lead with greater confidence and purpose.

Can you share more about your “Entrepreneurial Growth Course”? What are some key takeaways that participants gain from the course, and how does it help them grow their businesses?

The Entrepreneurial Growth Course is meticulously designed to empower business owners and leaders with actionable strategies and tools to elevate their enterprises. This comprehensive program encompasses eight group sessions, each lasting 60 to 90 minutes, focusing on core areas such as business growth strategies, leadership development, and financial planning.

Key Takeaways from the Course:

Foundational Business Knowledge: Participants gain a deep understanding of essential business principles that serve as the bedrock for long-term success.

Strategic Planning Skills: The course equips entrepreneurs with the ability to craft and implement clear, actionable strategic plans tailored to their business objectives.

Key Metrics & Business Dashboard: Attendees learn to develop tools and metrics to monitor progress, facilitating informed decision-making.

Customer Clarity: The program provides insights into identifying target customers, understanding their needs, and effectively addressing them.

Resonant Marketing Messages: Participants are guided to create marketing messages that align with their growth goals and resonate with their audience.

By the culmination of the course, entrepreneurs are equipped with actionable insights and a clear roadmap for scaling their businesses. The program emphasizes practical application, encouraging participants to apply course lessons directly to their operations.

In your “Communication Breakthrough Program” at Cal State University’s School of Entrepreneurship, you teach the Platinum Rule. How does this rule differ from the Golden Rule, and how can entrepreneurs use it to transform their teams and organizations?

The Platinum Rule fundamentally…..While the Golden Rule advises treating or speaking to othersas you wish to be treated, the Platinum Rule takes it further: Speak and treat others as they wish to be treated or spoken to.

This distinction recognizes everyone has unique preferences, communication styles, and motivations that must be understood and respected to foster meaningful connections.

In the “Communication Breakthrough Program,” I teach entrepreneurs how to leverage the Platinum Rule through DISC behavioral analysis. By understanding the DISC profiles of their team members – whether they’re Dominant, Influential, Steady, or Conscientious – leaders can tailor their communication and leadership approach to resonate with each individual’s natural tendencies. For example:

A leader adopting the Platinum Rule might approach a high-D team member with direct, results-driven language while engaging a high-S colleague with patience and reassurance.

Instead of a one-size-fits-all leadership style, they create environments where employees feel valued and understood, leading to higher engagement and productivity.

The Platinum Rule is the rule of the future because it aligns with the evolving workplace dynamics that demand inclusivity, emotional intelligence, and adaptive leadership. Entrepreneurs who embrace it transform their organizations by fostering stronger relationships, reducing conflicts, and creating collaborative teams where diversity of thought thrives.

This approach doesn’t just improve communication; it creates a culture of respect and innovation. Entrepreneurs who lead with the Platinum Rule position their businesses for sustained growth and success in a world where understanding and personalization are paramount.

You mention helping clients “cut through overwhelm to find clarity” and “transform stress into strategic action.” Could you share a specific success story where you helped a business leader make these shifts?

Absolutely. One of the most impactful success stories I’ve had as a Business and Marketing Executive Coach involves a local law firm struggling to gain traction. Despite their expertise, they were caught in a cycle of running headlong without clear goals or direction, overwhelmed by ineffective processes and scattered marketing efforts. The result? Stagnant revenue missed opportunities, and growing frustration.

When I stepped in, the first priority was to diagnose the root of their challenges. Their marketing lacked focus, their lead pipeline was inconsistent, and internal alignment was virtually nonexistent. Through a combination of strategic goal-setting, detailed DISC-based team assessments, and a complete overhaul of their marketing strategy, we began to cut through the noise.

Here’s what we achieved together in just six months:

Doubling Revenue: By setting clear, actionable goals and aligning the firm’s resources, we shifted from reactive decision-making to proactive growth strategies. The team could now see and measure the direct impact of their efforts, driving a dramatic increase in revenue.

8X Inbound Marketing Leads: I revamped their marketing strategy by implementing streamlined, data-driven campaigns to attract the right clients. This resulted in an eightfold increase in qualified leads, giving them a predictable business pipeline.

Clarity and Strategic Focus: By creating a structured roadmap, we replaced their stress and chaos with clear priorities. They embraced weekly KPIs, allowing them to track progress, make real-time adjustments, and build confidence in their growth trajectory.

Expanding to a New Market: With their newfound clarity and resources, they could take the leap they had contemplated for years: opening a second business in another state. This move solidified their position in their original market and set them up for long-term scalability.

This transformation wasn’t just about numbers but about creating a culture of clarity, confidence, and action. By addressing their overwhelm and aligning their vision with strategic execution, the law firm didn’t just turn things around—they created a foundation for sustainable growth and expansion.

This story highlights what’s possible when strategy replaces stress and leaders commit to a clear path forward. If you’re feeling stuck or overwhelmed, let’s explore how we can achieve similar results for your business. Reach out to schedule a conversation and take the first step toward transformation.

You often help clients transform stress into strategic action. In your experience, what are the most effective techniques to help business leaders manage stress without burning out?

Stress is an inevitable part of leadership, but it doesn’t have to spiral into burnout. The key is transforming that stress into focused, strategic action that aligns with your long-term goals. In my experience, a few foundational techniques consistently make a difference for business leaders.

First, it’s about gaining clarity. Many leaders feel overwhelmed because they’re trying to do everything at once without a clear sense of what really matters. I often guide clients through an exercise to identify their top three priorities. By focusing only on the actions that directly contribute to their goals, they cut through the noise and eliminate unnecessary stressors.

Another significant shift is applying the 80/20 Rule. Leaders often waste time on tasks that have minimal impact. Assessing where their time is going is usually eye-opening. They can achieve far more with less effort by reallocating energy toward the 20% of actions that generate 80% of their results.

A strategic plan is also essential. Without one, stress tends to amplify because there is no roadmap to follow. A clear, actionable plan provides direction and reduces decision fatigue. When leaders know their next step, they can operate proactively rather than reactively, making all the difference in high-pressure situations.

Effective communication also plays a big role. This is where DISC behavioral analysis comes in. When leaders understand their own communication style and that of their team, they can tailor their approach to reduce conflicts and foster stronger collaboration. Miscommunication is a huge stressor, but DISC equips leaders to build rapport and resolve issues quickly, creating a more harmonious work environment.

Time blocking is another game-changer. Many leaders feel like they’re constantly “on,” juggling urgent demands while trying to focus on long-term goals. They can set boundaries and regain control over their day by scheduling blocks of time for focused work, team interactions, and personal recovery. This structure is often the missing piece for those feeling overwhelmed.

Finally, self-care can’t be overlooked. I remind my clients that recovery isn’t a luxury – it’s a necessity. Whether it’s a short walk, mindfulness practice, or simply unplugging for an hour, these moments recharge their energy and prevent burnout. Leaders perform at their best when operating from a place of balance, not exhaustion.

These techniques help leaders manage stress and turn it into a driver of clarity and action. When you’re able to approach challenges strategically, stress becomes an opportunity for growth rather than a barrier.

Building stronger teams through better communication is a key aspect of your coaching. How do you assess team dynamics, and what are some strategies you use to foster more effective communication within a team?

Building a strong team is like assembling a highly specialized platoon for a critical mission. In team dynamics, just as in the movie Saving Private Ryan, success depends on having the right people in the right roles and ensuring they communicate effectively. This is where the DISC Assessment becomes an indispensable tool.

When working with teams, the first step is understanding individual behavioral styles through DISC. This assessment gives a clear picture of each person’s natural tendencies—whether they’re results-driven (D), influential and people-focused (I), steady and reliable (S), or detail-oriented and analytical (C). Armed with this knowledge, I can identify the key players and their ideal roles, ensuring each team member is positioned to leverage their strengths.

For instance, high-D individuals thrive on taking charge and achieving results, making them ideal for leadership roles in high-pressure situations. On the other hand, a high-S person excels at providing stability and fostering collaboration, making them invaluable for maintaining harmony and continuity within the team. DISC allows us to pinpoint these traits, often hidden beneath surface-level interactions.

But team building doesn’t stop at assessment. The next step is fostering communication that bridges these different styles. For example, if a high-D leader tends to be direct and fast-paced, they might unintentionally overwhelm a high-S teammate who needs time to process and respond. By understanding these dynamics, we can coach both individuals to adapt their communication styles for mutual understanding – whether that means softening a directive tone or providing more clarity and time for feedback.

To solidify this, I often use real-world simulations and exercises where teams tackle challenges together. These scenarios not only highlight each member’s strengths but also uncover potential friction points. We then address these dynamics head-on, teaching team members to “flex” into other styles when needed and build trust through empathy and respect.

DISC also helps in assigning tasks that play to individual strengths. Just as the Captain in Saving Private Ryan knew who to send to scout, snipe, translate, or handle tactical situations, I help teams allocate responsibilities based on natural talents. This ensures that tasks are completed efficiently and team members feel valued for their contributions.

Ultimately, the goal is to transform a group of individuals into a cohesive, high-performing unit. With the right tools, like DISC, and targeted communication and collaboration strategies, teams work better together and achieve extraordinary results – even in the most demanding situations.

As a coach specializing in executive leadership, what do you believe is the most important trait for a leader to develop, and how do you help leaders cultivate this trait?

The most effective leaders demonstrate a blend of empathy, integrity, authenticity, and grit. These traits aren’t just personal qualities – they’re the foundation for creating trust, inspiring teams, and leading through challenges. Together, they form the backbone of exceptional leadership.

Let’s start with empathy, which has become indispensable in leadership today. Research from Ernst & Young in 2023 revealed that 86% of employees believe empathetic leadership boosts morale, while 87% say it’s essential for fostering inclusivity. Empathy allows leaders to understand the unique needs of their team members, anticipate challenges, and provide tailored support. Through tools like DISC assessments, I help leaders uncover not only their own behavioral styles but also the preferences and motivations of their team. This insight enables them to communicate effectively, adapt to individual needs, and reduce friction – all while building trust and psychological safety.

Equally important is integrity, which ensures that a leader’s actions consistently align with their words. Integrity forms the moral compass of leadership. It builds credibility, ensures fairness, and demonstrates accountability, especially in times of uncertainty. I work with leaders to identify their core values and teach them to align their decisions with these principles. When leaders act with integrity, they foster respect and loyalty within their teams, creating a culture where trust is non-negotiable.

Authenticity is directly tied to integrity but also speaks to the leader’s ability to show up as their genuine self. People gravitate toward leaders who are transparent about their strengths, admit their mistakes, and remain open to feedback. Authenticity fosters deeper connections and allows leaders to inspire their teams on a human level. Through coaching, I guide leaders in discovering their authentic voice – helping them lead not by emulating others but by embracing and refining their unique approach.

Finally, grit is the trait that keeps a leader moving forward when faced with challenges. Leadership isn’t without setbacks, and it’s often in these moments that resilience and perseverance shine. Grit is about setting long-term goals, staying focused, and having the courage to push through obstacles. I help leaders cultivate grit by developing clarity in their goals and creating actionable, measurable plans to achieve them. This clarity helps them stay grounded during tough times, knowing their progress is part of a larger vision.

Leaders who combine these traits elevate their teams and organizations to new heights. Empathy strengthens relationships, integrity fosters trust, authenticity creates connection, and grit ensures sustained success. These aren’t just abstract ideas – they’re skills that can be developed through intention and practice. Together, they transform good leaders into extraordinary ones.

In your work with clients, how do you ensure that the strategies you create for their businesses are sustainable for long-term growth, not just quick fixes?

Sustainable growth isn’t about quick wins but building a foundation that stands the test of time. When I work with clients, I focus on solving immediate problems and creating strategies that continue to drive results long after our coaching engagement ends.

A big part of that is clarity. Many businesses struggle because they lack a clear direction, jumping from one tactic to another without a long-term vision. My first step with clients is helping them define their ultimate goals and then reverse-engineering a strategy to get there. This approach ensures that every action they take contributes to something bigger, preventing the cycle of chasing short-term fixes.

Beyond strategy, execution matters. I embed systems into their operations – whether through process optimization, leadership development, or refining their marketing engine—so they can sustain growth without constantly reinventing the wheel. DISC assessments also play a role here, ensuring team dynamics align with long-term success. The right people in the right roles create stability and continuity, making it easier to scale.

But for me, sustainability isn’t just about structure – it’s about support. That’s where my personal philosophy comes in: “You’ll Never Walk Alone.” Just like the anthem sung at Anfield by Liverpool fans, this is my promise to every client who has ever worked with me. Whether they’re currently engaged in coaching or not, if they need guidance, clarity, or just a sounding board, I pick up the phone. No coaching fee, no invoice – just a commitment to their success. Because real business growth isn’t transactional; it’s built on relationships that last.

This approach ensures that my clients don’t just implement strategies for the short term—they develop the confidence and resilience to keep building, adapting, and thriving for years to come. They know they’re not alone on the journey, and that makes all the difference.

You co-authored a book with Joe Foster, the founder of Reebok. What was the most important lesson you learned from him that you apply in your coaching today?

The most important lesson I learned from Joe Foster is the relentless power of persistence and innovation, two qualities that define his story and how I approach coaching. Joe and I both admire Sir Winston Churchill, who famously said, “Never, never, never, ever give up.” That mindset was the cornerstone of Joe’s success and has deeply influenced my own philosophy.

Joe’s journey is a testament to persistence. Reebok wasn’t built overnight. The company underwent multiple iterations, from its early beginnings as a family business to its transformation into a global powerhouse. Joe’s decision to evolve the brand—from its original name to what we now know as Reebok—illustrates the importance of adaptability in business. He showed me that success isn’t about avoiding obstacles but about embracing them as part of the journey. That same persistence fuels me to encourage my clients to push through transitions and challenges, reminding them that setbacks are often set up for the next big opportunity.

Another defining lesson from Joe is the value of innovation over imitation. Instead of replicating what others were doing, Joe saw the potential to create something entirely new. In the 1980s, he introduced one of the first women’s athletic shoes specifically designed for aerobics—a groundbreaking product that revolutionized the industry. This idea of challenging norms and creating solutions that didn’t previously exist is at the heart of my coaching approach. I don’t believe in regurgitating old principles or offering cookie-cutter strategies. Instead, I take proven concepts and reimagine them to fit each client’s unique needs. Like Joe, I believe that innovation is what separates leaders from followers.

Finally, Joe’s ambition to take Reebok Global resonates deeply with me. Breaking into the U.S. market was one of his biggest challenges, but his partnership with Paul Fireman in 1979 was a turning point that allowed Reebok to thrive internationally. As a coach, while I’m based in the U.S., my vision extends far beyond national borders. I’m committed to building a coaching practice with a global footprint, helping businesses and leaders around the world achieve extraordinary results. Joe’s success reminds me that a clear vision, strategic partnerships, and bold action can turn ambitious dreams into reality.

Joe Foster’s story is a masterclass in perseverance, creativity, and ambition—all qualities I aim to instill in the leaders and businesses I coach. His journey inspires me to lead with a “never give up” attitude, to innovate fearlessly, and to pursue a vision that transcends borders. These lessons don’t just stay in our book pages of “How to Survive and Thrive II” – they guide everything I do as a coach.

For someone just starting their entrepreneurial journey, what are the first three steps you recommend they take to ensure they are building a solid foundation for long-term success?

Starting a business is exciting, but it can also feel overwhelming without a solid foundation. The biggest mistake new entrepreneurs make is charging ahead without a clear direction. The goal isn’t just to start – it’s to build something that lasts. I always advise entrepreneurs to focus on three foundational steps that create long-term success: Clarity, Customer Understanding, and a Scalable Strategy.

The first step is absolute clarity on what success looks like – not just in financial terms, but in purpose. Entrepreneurs need to define their vision with precision. What problem are they solving? Who are they serving? Where do they want the business to be in three, five, or ten years? Without this level of clarity, every decision feels like a gamble. I often take clients through a vision-mapping exercise, helping them articulate their goals in a way that serves as a true north. When things get tough – and they always do—this clarity keeps them moving forward.

Next, know your ideal customer inside and out. Many entrepreneurs fall into the trap of trying to serve “everyone,” which leads to diluted messaging and wasted marketing dollars. Instead, success comes from deeply understanding a specific audience’s needs, behaviors, and decision-making patterns. This is where tools like DISC assessments come into play—not just for team-building but also for understanding client psychology. If you know how your ideal customers think, how they prefer to communicate, and what drives their decisions, you can craft a brand experience that speaks directly to them. The businesses that thrive aren’t just the ones with great products or services – they’re the ones that truly understand their customers and build deep relationships with them.

Finally, build a business model that scales, not just survives. Many entrepreneurs make the mistake of setting up a business that only functions when they’re personally involved in every detail. This is a recipe for burnout. From day one, entrepreneurs should think about scalability – creating systems, processes, and automation that allow businesses to grow without being wholly dependent on them. Whether setting up repeatable workflows, hiring the right team, or leveraging technology, the focus should always be building something that can run efficiently as it grows.

New entrepreneurs don’t need all the answers, but they need a strong foundation. With a clear vision, a deep understanding of their audience, and a scalable approach, they’ll set themselves up for success – not just for the next six months but for the long haul.

~Volker Jaeckel

Temecula, California

January 28^th, 2025

The Authentic Edge: Andrew Eggelton’s Revolutionary Approach to Presenting

gmmag_editor January 31, 2025 No Comments

In a world where polished perfection often overshadows true connection, Andrew Eggelton is on a mission to bring a more profound level of authenticity to the stage. Growing up in the rural farmlands of New Zealand, his journey into the arts wasn’t mapped out with a clear purpose, but one thing was certain—acting and presenting were his passions.

Over three decades, Andrew has honed a unique approach to presenting, one that transcends technical skills and dives deep into the heart of what it means to be truly present. In this exclusive feature, we explore how his philosophy of “energy is information” is transforming the way we connect with audiences, and how he’s helping presenters rediscover their most authentic selves. Ready to unlock your true presence?

Andrew’s wisdom might just be the key.

Growing up in rural farmland in the South Island of New Zealand, how did your environment shape your early perceptions of creativity and expression?

When I first arrived in the farming area of Otaio in South Canterbury at age 5, there were only 8 kids at the school and my father was my teacher and headmaster.

There was a lot of space, I could get lost in my imagination, creating imaginary characters to go on adventures, heading off early in the morning with a packed lunch to explore the endless fields, mountains and rivers. In the 70’s and 80’s you knew it was time to head back to the house once the sun began to disappear. It was a good time to be a kid.

In the cold winters, I would spend time in the neighbouring school room writing or watching films at home on VHS. Comedies had the greatest impact on me, Monty Pythons The Holy Grail, Blazing Saddles and Airplane to name a few, I still remember how much my sides hurt from laughing. These films shaped my humor as an adult and how I express myself from stage and camera now. I can see that expressing myself through words has been there all along. I would write long-winded, fun stories that my dad would let me read to the other children and seeing their reactions inspired me further.

Authenticity is at the core of your teaching. How do you define “true authenticity,” and why do you think it’s such a challenge for many presenters?

Authenticity is the thread I can trace throughout my career from day 1 to now, it’s the baseline of my teaching, not the end goal. I learned to differentiate between ‘just be you’ and true authenticity while filming TV shows. A director would often say “Andrew, just be you” and of course, I thought I was, but what they meant was they had a specific version of me they wanted, so in time I was able to ask them what version they needed from me, and it was rarely authenticity.

My value is in being able to teach back to other presenters what true authenticity feels like and then more importantly, a process to achieve it in the simplest way possible every time you need it and want it.

Firstly, there’s the authentic self vs the conditioned self. The conditioned self is the parts we’ve layered upon ourselves, to project for others to see. There’s a lovely quote from Michelangelo when he was asked the question ‘How did you create David?’

He replied – “it was easy, all I did was chip away everything that wasn’t David”.

The best presenters have been able to chip away at everything that is not themselves and these things show up when we present, as projections. We project what we want our audience to see and in most cases, a presenter will unconsciously project likeable, inspiring, smart and confident. They’re false ideas we have of what we believe the audience wants and then we cater our external expression to them.

You’ll find that an audience isn’t greatly moved by the act but instead feel greatly more by the purity of the act. Energy is information.

Presenters have been sold a story that they need to be ‘more’ when on stage and it’s in this attempt to be more that they lose who they truly are. They attempt to become who they think the audience wants to see; however, an audience doesn’t know what they want, they only know what they’ve seen before and it’s our job to bring something unique to the stage – and every single person is unique when the conditioned self is stripped away.

If you look at many TEDx talks as an example, they don’t stand out from each other because each speaker is essentially a carbon copy of the last one, the hand gestures, facial expressions and movements far removed from the person they are at home, their range of expression diminished by the act they’ve created that fits their version of what a speaker should look like. Their story may be different, but it soon gets lost in the standard way it’s delivered.

You’ve spent over 30 years refining tools for presenters. Can you share an example of one of these tools and how it transforms someone’s presentation style?

I love this question. I use a few powerful methods, in that they deliver immediate results. One powerful tool I use is horses (equine-assisted training), and I know that sounds kind of weird but hear me out. A horse reflects to you exactly how you’re being. They’re the ultimate authenticity meter, highly sensitive, relational beings who thrive on connection – sounds like a presenter right? They mirror our inner states and will show you without fail or care who you’re being or when you’re hiding behind a mask. It can be both brutal in its honesty and the most beautiful and powerful experience of your life. Authenticity is a feeling so when you figure out what that feels like you can never go back.

One other tool I use is a process that a presenter goes through to ensure that who they are off stage is seamlessly transitioned to who they are on stage. This is step 1 of my methodology and is ‘no change of state’. It shows a presenter that the magic today will come from who they are right now instead of wrestling with another version of themselves that they think will serve them better. Each different state you’re in will influence another version of your truth, you’ll articulate it differently. You’ll get new insights depending on what state you’re in – so today is always the day when the magic happens. Ask yourself, when you’re presenting do you want certainty, or do you want to create magic?

In your experience, how has the art of presenting evolved over the years, especially in an era of digital platforms and virtual connections?

I look at this from my point of view of how much presenting has changed during the 30 years I’ve been in the arts. From a craft point of view, my honest answer is, very little. Presenting is still seen as an act and people aspire to be storytellers or wisdom sharers, but very few have the skills to curate a truly memorable experience.

Most speaker coaches share technical tools that should only be, as most rules are, guiding principles. We’ve ended up with so many cookie-cutter approaches to presenting with the majority trying to figure out what their story is. I believe that if you’re good at your craft you don’t have to have a story to be memorable.

I talk about redefining what world-class presenting looks like moving away from the age of information to the age of connection, and making our presentations more impactful because they’re an external expression of our true inner world. I want to see presenters build experiences and connections with their audience.

Experiences teach more than words and I think the question before you begin is, “What kind of experience do I want to have with my audience?” Then the building blocks to create are easier to find and learn. Maybe, you don’t even need a story.

Although nothing beats an in-person experience we do now have the availability to build relationships, and connections and share virtually. What a time to be alive, right? In the past I used to fly anywhere I needed, to work with the best and now we have the option of not even leaving home. The idea bores the hell out of me but it’s handy, enables a worldwide audience and I know others love it.

To begin with, people were taking TV presenting skills and directly translating that to Zoom or social media lives and it didn’t work, you’re not meant to barrel the camera for 5-10 mins at a time and speak like you’ve had 5 coffees, but this is progressing. A rule of thumb is if you find your energy is depleted after a Zoom session or creating a video, you’ve likely been pushing it and moving away from what should be the most effortless delivery ever – ‘conversational reality’.

How do you envision the future of presenting and the role of authenticity in a fast-paced, tech-driven world?

You can create change as fast as you want but some things stay the same and one thing is going to be connection. People crave connection and something I’ve noticed now that we all have so much access to being ‘visible’ is that words without intention and authenticity lack believability and impact.

You see this in my live events when someone first speaks, most of the time the audience isn’t moved, as though the words were empty, but with a little feedback the words feel more layered, they have more weight to them, as though they now have a little ‘you’ attached to them.

Your delivery attracts your audience so if it’s not congruent with you then prepare to attract the wrong kind of people. I’m taking a punt that the busier we all get and the more ‘content’ that is put in front of us, the very best leaders will be the ones who can connect the most with their audience, teams and clients.

If you could design a workshop for children to teach them the foundations of authenticity and connection, what would it look like, and why would starting young matter?

There’s a saying in TV and film – never share the screen with either a child or an animal because they both have the capability of stealing the show. They’re both unpredictable, spontaneous and truthful and that’s glorious to watch when in action.

Designing a workshop for kids is beyond my expertise, and while I ran one in 2015 it was my first and it was my last. During the lunch break, I called in my mother as backup, who like Dad, was a schoolteacher and handled it with ease while I vowed never again!

One thing I would love young adults to be taught before they leave school is the different styles of communication people have, we’re all predictably different. I know that learning this would make a world of difference in their lives and set them up in life to be more effective communicators.

Over time we create the many versions of ourselves we believe the world wants to see, which ends up being the conditioned self. Effectively that’s what I must undo when clients come to me. Perhaps, It would be great if children weren’t taught to project to please, but how do we do that when it’s become so ingrained in our culture?

Can you share a moment from your career when a client’s transformation deeply moved you or changed the way you approach your work?

It was at a retreat I ran in Portugal, we were doing a future pacing meditation exercise so the attendees could see what the greatest version of themselves looked and sounded like on stage. I music producer had worked with me on a 12-minute track that elevated them via 3 separate peaks, the 3^rd being the apex that really set them free from their current version of themselves. I’ve learned to choose with intention how I want my words to sound, and how I want them to be received and felt. I had practised it over the year while touring and was getting great results, but this one was the start of something different and unexpected.

This attendee really ‘went there’ and I could see he was going to need some space to come back and ground. My assistant and I cleared the room and when the time felt right, I asked him what he had seen, through tears of joy his response was “I saw exactly where I’m going to be in 6 years and my family is going to be ok, I can see what I have to do next”.

He was never going to approach another day the same after that experience and I began to trust that the work I was doing expanded beyond presenting.

From Humble Beginnings to Global Influence: The Inspiring Journey of Dr. Daniel Moses

gmmag_editor December 27, 2024 No Comments

Dr. Daniel Moses is a visionary leader who epitomizes resilience, innovation, and purpose-driven success. Hailing from Edo State, Nigeria, and embarking on a transformative journey to the United Kingdom, he turned adversity into opportunity, redefining the property and business sectors along the way. As the CEO of Property Wealth Corporation (PWC), Dr. Moses leads a dynamic ecosystem dedicated to empowering individuals through property investment, education, and wealth creation.

With a personal property portfolio exceeding £7 million and a profound commitment to mentoring others, Dr Moses has impacted over 1,000 lives, enabling generational wealth and creating a legacy of empowerment. Recognized nationally and internationally, his achievements have earned him accolades in CEO Magazine, the Forbes Business Council, and more. From battling challenges as an Uber driver in 2015 to engaging with world leaders and dignitaries, his journey is a testament to the power of faith, vision, and determination.

Join us as we explore the extraordinary story of Dr. Daniel Moses—a man who turned his dreams into reality and inspired others to do the same.

What motivated you to transition from beginning in Edo State, Nigeria, to pursuing opportunities in the United Kingdom after graduating from the University of Benin in 2004?

My journey from Edo State to the United Kingdom was fueled by a profound desire for growth and global exposure. While graduating from the University of Benin was a proud milestone, I envisioned a life where I could leverage international opportunities to create impact back home and beyond. The UK presented a platform for greater learning, a more competitive environment, and the chance to build a legacy that intertwines my Nigerian roots with global influence.

How have you demonstrated resilience and fortitude throughout your journey, particularly during challenging periods such as driving for Uber and battling anxiety and depression in 2015?

Resilience has been both a necessity and a gift. In 2015, when I found myself driving for Uber and facing intense battles with anxiety and depression, I leaned heavily on faith, self-discipline, and a clear vision of the future I wanted to build. Each ride was a reminder of the potential within me, and each day was an opportunity to rewrite my story. I didn’t allow circumstances to define me; instead, I used them as fuel to step into property investment and entrepreneurship, ultimately transforming challenges into stepping stones.

Could you outline the various ventures within the Property Wealth Corporation (PWC) conglomerate, and how each contributes to your vision of empowering individuals in the property and business sectors?

Property Wealth Corporation is a consortium of companies with a unified mission: to empower individuals in property and business. Each arm contributes uniquely:

● Property Wealth Capital focuses on raising funds and facilitating investments for property acquisitions and developments.

● Property Wealth and Business Club equips members with education, mentorship, and access to strategic networks to build wealth through real estate.

● PWC Commercials develops high-yield commercial property conversions.

● Property Wealth Academy delivers structured training programs for aspiring investors.

● PWC Rent Guarantee Solutions provides landlords with peace of mind through secure rent guarantee insurance.

Together, these ventures form an ecosystem that simplifies property investment and wealth creation, fostering long-term impact for individuals and communities.

Property Wealth Capital aims to reach £100 million by 2033. What strategies or investments are driving this growth, and how does it align with the overall objectives of the Property Wealth ecosystem?

To reach £100 million, we focus on:

1. Strategic Partnerships: Collaborating with investors, financial institutions, and development experts.

2. Commercial Conversions: Identifying properties with high-yield potential for transformation.

3. Creative Financing: Leveraging joint ventures and other innovative funding models.

4. Market Research: Continuously exploring emerging markets and opportunities, especially across Africa and the UK.

This strategy aligns seamlessly with our goal of empowering individuals while creating a sustainable, scalable investment model that leaves a legacy.

Describe the Wealth Circle Community and its significance within your initiatives. How does it facilitate the cultivation of wealth and investment opportunities for its members?

The Wealth Circle Community was an intensive program designed to guide members through practical steps in property investment. It offered mentorship, networking opportunities, and real-time access to strategies that turned ideas into action. Many members successfully transitioned into property ownership, raised private capital, and scaled their portfolios. Though it has evolved into the Property Wealth and Business Club, the foundational principles remain: providing resources and a supportive community to cultivate generational wealth.

As a prominent figure in the UK’s property and business realm, you have touched the lives of over 1,000 individuals. Can you elaborate on the methods and platforms through which you impart your knowledge and expertise to aspiring entrepreneurs and investors?

I connect with aspiring entrepreneurs and investors through multiple platforms:

1. Masterclasses and Webinars: Covering topics like property investment, creative financing, and market analysis.

2. Books and Publications: Sharing actionable insights through my Amazon best-sellers.

3. Podcast Hosting: Bringing thought leaders and success stories to inspire my audience.

4. Speaking Engagements: Keynotes and panels that empower individuals globally.

5. The Property Wealth and Business Club: Offering ongoing mentorship and accountability to members.

My approach ensures that individuals not only learn but are equipped to take action.

You are recognized not only for your professional achievements but also for your contributions to your family and community. How do you balance your roles as a business leader, mentor, and family man while maintaining your values and faith?

Balance comes from prioritization and intentionality. My family is my cornerstone, and I make time for them amidst a busy schedule. My faith guides my decisions, ensuring my work aligns with my core values of integrity, humility, and service. Delegating to capable team members allows me to focus on mentoring and leading while staying rooted in family and community commitments.

In what capacity have you engaged with esteemed dignitaries, including former heads of state and UK Prime Ministers, and how have these interactions shaped your professional trajectory and the reach of Property Wealth Corporation?

Collaborating with global leaders has broadened my perspective and elevated Property Wealth Corporation’s vision. For example, my discussions with dignitaries at the House of Commons and during African development panels have reinforced the importance of ethical leadership in wealth creation. These interactions have also opened doors to initiatives like public-private partnerships and cross-border investments, expanding PWC’s impact.

What distinguishes you as an award-winning entrepreneur nationally and internationally, and how have your accomplishments been recognized by platforms such as CEO Magazine and Forbes Business Council?

My ability to transform challenges into opportunities and create sustainable business models has earned recognition. Platforms like CEO Magazine and Forbes Business Council have highlighted my contributions to ethical leadership, innovation in property investment, and mentorship. Awards like International Business and Property Developer of the Year reflect not just my achievements but the ripple effect of empowering others to succeed.

Could you provide insights into your educational background and how your doctorate in Philosophy, focusing on Christian Leadership, informs your approach to business and mentorship within the Property Wealth Corporation ecosystem?

My doctorate in Philosophy, focusing on Christian Leadership, underpins my business ethos. It emphasizes servant leadership, ethical decision-making, and a faith-based approach to challenges. These principles guide my mentorship style, ensuring that PWC is not just about profits but also purpose, community impact, and legacy-building.

The Modern Man’s Wellness Playbook: Balancing Strength, Mind, and Soul

gmmag_editor December 9, 2024 No Comments

Today’s global man is juggling the pressures of work, relationships, and personal aspirations in an ever-connected, fast-paced world. Yet, amidst the grind, wellness often takes a back seat. What does it mean to be truly well in this modern age? This article redefines wellness for men, offering a fresh perspective on balancing physical strength, mental clarity, and emotional resilience.

Today’s global man stands at an unprecedented crossroads of challenge and opportunity. The digital revolution has transformed how we work, connect, and perceive ourselves, creating a landscape where personal wellness is both more critical and more complicated than ever before.

Wellness is no longer a simplistic equation of physical fitness or professional success. It’s a multidimensional construct that integrates mental health, emotional intelligence, physical resilience, and spiritual alignment. The modern man must become a holistic architect of his own well-being, consciously crafting strategies that address the interconnected aspects of his life.

Physical Strength: Beyond the Gym

The cornerstone of men’s wellness has long been physical fitness, but the modern approach goes beyond biceps and bench presses. Holistic physical health includes mobility, flexibility, and endurance, alongside traditional strength. Try integrating functional fitness practices like yoga, Pilates, or martial arts to complement weight training. These activities enhance posture, prevent injuries, and increase overall agility—making you not just strong, but adaptable.

Quick Tip: Incorporate active recovery days with stretching or a brisk walk outdoors. It’s a simple yet effective way to build consistency and longevity in your fitness routine.

Mental Clarity: Mastering Focus in a Distracted World

From demanding careers to 24/7 connectivity, distractions are everywhere. Cultivating mental clarity requires intentional habits that create space for focus and calm. Practices like mindfulness meditation, journaling, or even unplugging from technology for a set period daily can sharpen your mental edge.

Neuroscientists suggest that as little as 10 minutes of meditation per day can significantly improve concentration and lower stress levels. Download an app like Insight Timer or Calm to get started.

Emotional Resilience: Breaking the Silence

For generations, men have been conditioned to suppress their emotions, equating vulnerability with weakness. However, true emotional wellness lies in embracing your feelings and building resilience. Open up to trusted friends, consider therapy as a tool for growth, or engage in reflective practices like gratitude journaling.

“Resilience isn’t about avoiding pain; it’s about learning how to bounce back stronger,” says Dr. James Carter, a psychologist specializing in men’s health.

Modern wellness transcends individual experience. It’s interconnected with broader societal shifts—challenging traditional masculinity paradigms, recognizing mental health’s importance, and understanding that vulnerability is a strength, not a weakness.

For today’s global man, wellness is a dynamic, personalized journey. It demands courage to look inward, commitment to growth, and the wisdom to understand that true strength lies in balance, not isolation.

The path isn’t about achieving a predetermined ideal, but continuously aligning with one’s most authentic, vibrant self—navigating life’s complexities with intention, resilience, and grace.

Wellness isn’t a one-size-fits-all journey—it’s about finding what works for you and committing to small, consistent improvements. Start by picking one area—physical, mental, or emotional—and make a micro-change today. True strength comes from not just building your body but also nurturing your mind and soul. As a global man, leading a life of balance and intention isn’t just an option; it’s your greatest power.

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